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NATIONAL GEOGRAPHIC CINEMA VENTURES TAKES HOME HIGHEST HONORS AT GSCA AWARDS (National Geographic)

WASHINGTON (Sept. 24, 2008)—National Geographic Cinema Ventures (NGCV) won
four awards at this month's Giant Screen Cinema Association (GSCA)'s annual
international conference, as voted on by the worldwide membership of GSCA.
NGCV garnered more than any other company producing and distributing films for
giant-screen cinemas.

"Sea Monsters: A Prehistoric Adventure," a 3-D film released to both giant-
screen and digital theaters in 2007, took home three prizes, including the
Best Film award, one of GSCA's highest honors, as well as the award for Best
Film for Learning and the GSCA Marketing - Big Idea award for its unique day
and date release strategy. "U2 3D," produced by 3ality Digital and released by
National Geographic in 2008 to giant-screen 3-D and digital 3-D cinemas, won
for Best Film Produced Non Exclusively for Giant Screen Theaters. "U2 3D" also
won the award for best poster art.

"We're thrilled to be recognized by our peers for these two wonderful films,"
said Mark Katz, president, distribution, National Geographic Cinema Ventures.
"Both films take full advantage of the 3-D format and are incredibly
innovative in their own ways. We're deeply appreciative to be honored by the
GSCA and giant-screen theaters worldwide."

"Sea Monsters: ...

National Geographic